SnapChat Gen TV

By September 26, 2016NEWS

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In the new world of augmented reality, VR, and a generation shifting to alternative television, to what’s been termed “cord-cutting,” how will Christianity world-wide “evolve” to capture the attention of the Snapchat generation?

Today, Millennials are leaving churches in droves. Churches are on the decline in the US and “every year more than 4000 churches close their doors,” says Churchleadership.org. Pew’s survey says almost every major branch of Christianity in the United States has lost a significant number of members, mainly because millennials are leaving the fold. More than one-third of millennials now say they are unaffiliated with any faith, up 10 percentage points since 2007.

However, as more Millennials are leaving churches, Millennial video consumption is exploding, “consuming more video than any other generation,” says Emarketer. Smartphone video consumption has grown 35% in the past year and has grown 170% since 2013. Ooyala calls the Millennial generation the “Cord-nevers….the mobile-first generation”, and states that they are a “distinctly global generation, sharing more similarities than generations before them, and they’re driving us to a digital homogeneity that is distinctly mobile.”

In January of 2016, a Southern California based startup called GODVO launched mobile TV apps with 100+ church channels to change “trajectory” of Christianity globally and close the gap between the Church and the “church-leaving,” “cord-cutting” culture. GODVO’s vision is to bring all churches to all people through free “faith-based” television, giving users the freedom to watch and follow any church, at anytime. GODVO is reaching Millennials where they already spend most of their time, on their mobile devices, and gives them an alternative to attending church just on Sunday mornings in a building. For many, finding the right church is hard and even harder is finding the time to go to church in a hyper-stimulated age.

GODVO believes God “is not far from any one of us,” (Acts 17:27) and everyone should have an easy way to connect with God daily even if they cannot make it to a Church.

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BIO: GODVO is a Southern California based Company bringing Free Christian TV to the world. GODVO has TV apps with 100+ church channels and is set to change the “trajectory” of Christianity globally and close the gap between the Church and the “church-leaving,” “cord-cutting” culture. GODVO’s vision is to bring all churches to all people through free “faith-based” television, giving users the freedom to watch and follow any church, at anytime. GODVO is reaching people where they already spend most of their time, on their mobile devices, and gives them an alternative to attending church just on Sunday mornings in a building. For many, finding the right church is hard and even harder is finding the time to go. GODVO believes God “is not far from any one of us,” (Acts 17:27) and everyone should have an easy way to connect with God daily, even if they cannot make it to a Church.

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